Break even point formula
The break-even point is the level of sales at which total revenue equals total costs, so profit is zero; in units it is total fixed costs divided by contribution margin per unit.[1]
Round units up: selling 599 units still leaves a small loss. To earn a target profit, add it to fixed costs before dividing; $3,000 of profit needs 800 units here.
How price and unit cost move the break-even point
A higher price or a lower variable cost widens the contribution per unit, which cuts the break-even volume sharply. The table holds fixed costs at $9,000.
| Price | $8 cost | $10 cost | $12 cost |
|---|---|---|---|
| $20 | 750 | 900 | 1125 |
| $25 | 530 | 600 | 693 |
| $30 | 410 | 450 | 500 |
Small changes matter: raising the price from $25 to $30 lowers break-even from 600 to 450 units at a $10 unit cost. The price increase calculator checks whether the lost sales would cancel that gain.
Reading the break-even chart
The chart in the calculator plots revenue and total cost against units sold; they cross at the break-even point. Below it, the shaded red area is the loss; above it, the green area is profit. The dashed line is fixed cost, which is spent even if nothing sells, and the gap between the total-cost line and the fixed-cost line is variable cost.[2]
Break-even analysis for a new business
A break-even analysis tells a new business how much it has to sell to cover its costs, and the SBA lists it among the financial projections a business plan should include.[3] Work through it like this:
- List monthly fixed costs: rent, insurance, salaries, software, loan payments.
- Work out the variable cost of one unit or one job, including payment fees and shipping. The contribution margin calculator shows the per-unit contribution.
- Divide to get break-even units, then compare with a realistic monthly sales estimate.
- Add the salary you need from the business as a target profit; that is the real break-even for an owner.
For the full profit picture at a given volume, use the profit calculator; the vending machine profit calculator works the same idea through for a small route business, down to the daily sales a machine needs; for a price that covers a target margin after marketplace fees, use the selling price calculator.
Frequently asked questions
How do you calculate the break-even point?
Divide fixed costs by the contribution margin per unit (price minus variable cost per unit). $9,000 ÷ $15 = 600 units.
How do I find break-even in sales dollars?
Divide fixed costs by the contribution margin ratio. With a 60% ratio, $9,000 ÷ 0.6 = $15,000 of sales.
What is included in fixed costs?
Costs that stay the same whatever you sell in the period: rent, salaries, insurance, subscriptions, equipment leases and loan payments.
What if price is lower than variable cost?
Then there is no break-even point. Every sale adds to the loss, so the price or the unit cost has to change first.
Is break-even the same as payback period?
No. Break-even is the sales volume that covers costs in a period. Payback is how long it takes cumulative profit to repay an upfront investment.